After the launch of Absolut Peppar in 1986, this smooth lemon-flavoured vodka hit the market two years later and quickly became one of the best-selling flavoured vodkas. In fact, it still is. But was it the fact that Absolut Citron inspired the creation of the Cosmopolitan, one of the most famous modern cocktails in the world, that made it famous? Or was it that the most influential trendsetters started ordering the “Cosmo” in the most popular bars and clubs? Or was it that Absolut Citron can enhance a wide selection of drinks and can be perfectly enjoyed neat with just the addition of ice. To be honest, we’re not sure, but we love that Absolut Citron is a benchmark among flavoured vodkas anyway.
