According to native Mesoamerican traditions, priests were the only ones who could establish a channel of communication with the gods. To achieve this, they practiced the ritual consumption of drinks made from agave. The gods of the drinks were collectively called centzon-totochin (400 rabbits) in Nahuatl. The number 400 was synonymous with “innumerable” and “uncountable.” It is believed that the spirit of the 400 rabbits continues to this day in every bottle of this fine mezcal. Smooth, slightly smoky, and easy to drink, 400 Conejos is perfect for those beginning their mezcal drinking journey.
